I won't make you read much further to find out. The highest converting lead generation for SAAS products we could find was Capterra. Here are the details and our experience in a nutshell: We're a growing internet marketing agency that built a product to scratch our own itch. The SAAS …
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Where do other internet marketing people hang out online? I've asked myself that question on multiple occasions. I want to learn from others and I also want to contribute to the community, but it's not always easy to know where the best of them hang out online. So I've gathered together what some …
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Should I spend the money to hire a content marketing team or an outbound sales team? I've asked that question many times over the last couple years when trying to increase sales. We don't have the money to invest in both, but we know we've got to do something to build up our funnel of leads. I've …
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You need to hire a content writer because you know that content marketing is the future. But... how do you figure out how to hire a content writer that doesn't suck? The great thing about finding a writer is that you can know for sure whether someone is good before actually hiring them. It's …
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Alex Turnbull, the CEO of Groove, turned his company into something from nothing by the power of his writing style. It's been nothing short of insane to watch. As a paying subscriber to his help desk software, I have witnessed the power of good, genuine, transparent writing. The dude oozes value …
If a decent writer is willing to go out and read the top 5 content marketing books, and then implement those strategies, that person would have a solid career for the next 40 years. Content marketing is here to stay, and it is the driver of the all important inbound lead. Plain and simple... read …
