What is the ADA? You might see the acronym ADA around but not know much about it. If you had asked me about it a few months ago, I would have said, “Do you mean the American Dental Association?”. Although that is another meaning for ADA, the Americans with Disabilities Act is so much …
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What if you could tap into a consumer group with $200 billion in buying power by making a few changes to your website? What would that be worth to you? Wouldn’t you like a slice of that pie? The consumer group? People with disabilities. But the bigger question is this: What is it costing …
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Websites need to include policies, statements and disclaimers to keep their companies out of legal hot water. This goes for ADA-compliant web accessibility as well as privacy, legal stuff, terms and conditions, etc. This particular article is specific to U.S. laws (sorry international friends) …
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Great news! Small businesses can get a tax credit of up to $5000 every year for ensuring their businesses (including their websites) are ADA compliant. Every. Year. Finally! The little guy is getting a break from the IRS that the big guys can’t get! It’s called the Disabled Access Tax …
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Your business thrives when it generates leads! You probably have a team or team member dedicated to strategically increasing leads and conversions. Leads might come in as a result of paid search, SEO, word-of-mouth strategies, or content marketing efforts; to put any of these strategies into motion …
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Have you ever attempted to create a budget from scratch on a Monday only to find yourself purchasing an unnecessary almond croissant on the way to work on a Friday? Budgeting is tough. With all the will in the world and good intentions to boot, you simply cannot make your spending habits and income …
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